Honda Lacks Confidence in Electric Car Market
In sharp contrast to Japanese carmaker Nissan which is moving full speed ahead into the EV (electric vehicle) market, Honda’s head of research has stated that the company remains skeptical about electric-cars, 10 years after it has stopped selling the EV-Plus battery-powered model. “We lack confidence” in the electric-vehicle business, Tomohiko Kawanabe, president of Honda’s research and development said. “It’s questionable whether consumers will accept the annoyances of limited driving range and having to spend time charging them.”
“We are definitely conducting research on electric cars, but I can’t say I can wholeheartedly recommend them,” said Kawanabe, 58, an engine specialist who replaced CEO Takanobu Ito as head of Honda R&D Co. on April 1. He went on to say that Honda still plans to sell electric-cars in the United States to meet California emission rules, but its top priority is to improve fuel-efficiency of its current models.
Source: Automotive News
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Honda will be losing this long-time and loyal Honda customer to another car maker because it is refusing to offer consumers an EV or PHEV. http://tinyurl.com/2femjo8